Chicago is really a recognizable city. Its skyline and the buildings inside it are popular, and the outdoor signage on these buildings helps make them unique and memorable.
Guidelines 6 of the most effective custom outdoor signs in Chicago that make the city the instantly recognizable one it is today, proving that the right signage choice will help a small business stand the test of time.
Wrigley Field is the second oldest ballpark in America, making it a historical and beloved piece of Chicago culture.
The Wrigley Field custom fun flicks franchise outdoor to remain Clark and Addison has been doing place for over 80 of the ballpark’s 100 years and has existed in several iterations (including dark blue) prior to the iconic red it is now known for.
Installed in 1934, it had been commissioned by the Federated Sign Company of Chicago with the original purpose of advertising. The marquee promoted the day’s game to encourage day-of ticket sales. The marquee was fern green and featured similar cascading styling still observed in the current day iteration of the sign.
The Drake Hotel, known for its luxury and opulence, opened its doors on New Year’s Eve 1920 and became a fixture of high society in the roaring 20s. The Drake is now a person in Historic Hotels of America, a program of over 260 hotels nationwide that are recognized for preserving and maintaining historic integrity, architecture, and ambiance.
The Drake Hotel custom outdoor sign is really a significant and well-known piece of art in Chicago. The sign uses unique gothic script and was illuminated in 1940, setting its place in the Chicago skyline and becoming internationally identifiable. Historically, the Drake emitted a pink neon glow through the night, but now with new LED bulbs, the glow is really a lavender hue.
The Chicago There, integrated French Baroque style at a cost of $4 million, opened its doors in October of 1921. The theatre features ceiling murals, a classic lobby, and a stylish staircase, making it the initial large movie theatre of its kind in America, setting a precedent for theatres to follow.
Its exterior is equally recognizable, featuring a replica of the French Arc de Triomphe above the State Street marquee. The auditorium is seven stories high and over fifty percent a town block wide.
The Chicago Theatre’s custom outdoor sign vertically spells “CHICAGO” and ‘s almost six stories high. Signs of these caliber are increasingly rare, and the sign and marquee themselves are thought landmarks. Nearly demolished in 1986, the theatre has been restored and the sign and marquee remain.
The Aragon Ballroom was integrated 1926 in Uptown at the price of $2 million. The Aragon was considered one of the very elaborate ballrooms of its time, featuring chandeliers, mosaic tiles, arches, balconies, and unique terra-cotta ceilings.
While the Aragon is no longer used as a ballroom, it will host several concerts, making it a favorite venue of numerous music fans in the Chicagoland area. Its custom outdoor sign is instantly recognizable and a perfect section of its neighborhood’s culture.
Congress Plaza Hotel
The Congress Plaza Hotel, originally called the Auditorium Annex, was originally integrated 1893 to accommodate visitors to the World’s Columbian Exposition (also called the World’s Fair). The hotel didn’t acquire the name Congress Plaza Hotel until 1908. For a while through the outbreak of World War II, the us government purchased the hotel and used it as a headquarters for U.S. Army officers, in 1945, a small grouping of Chicagoans purchased the hotel and reopened it to the public.
The hotel’s iconic neon sign is tall and features “CONGRESS HOTEL” in every capital letters. The height of the sign causes it to be easily seen from quite a distance away, and some genuinely believe that the hotel sign emits an eerie glow. Coincidentally enough, its storied history has lead to rumors that the hotel is haunted.
Marshall Field and Company
Marshall Field was an entrepreneur and the brain behind Marshall Field’s department stores. Marshall Field’s was known for its excellent customer service, catering specifically to women’s needs. The store included lounges, restrooms, a library, a nursery, telephones, and customers may even check their coats or hold meetings at the store. When the streetcar was invented, Field dedicated to one of many lines to make sure that trains stopped directly facing his store, making usage of the store as easy as possible.
Marshall Field’s may be no longer, as it was purchased by Macy’s in 2006, however the memorable clock and signs stay static in the State Street Macy’s location. Still on the original State Street entrance sign is really a bronze plaque for Marshall Field and Company in honor of the company Field erected.
The bottom line
Vital Signs USA will help your company realize its potential and help you create custom outdoor signs and a brand that stands the test of time like these famous Chicago hotels, theatres, and companies did.